Social Media Research Group

Labels

  • Employee Recruiting 3.0 Project
  • The Research Team
  • Transforming abeyant communities through Digital Media Project
Showing posts with label klout. Show all posts
Showing posts with label klout. Show all posts

Sunday, July 10, 2011

Are you measuring social media Klout? Others are..

Posted by Lindsey at 10:45 AM 1 comment:
Email ThisBlogThis!Share to XShare to FacebookShare to Pinterest
Labels: Employee Recruiting 3.0 Project, klout, trends, twitter
Older Posts Home
Subscribe to: Posts (Atom)

topics of interest

analytics articles examples facebook social media strategy technology trends twitter videos

Search This Blog

A description of the current project

Sandy Pines relies heavily on volunteers and charitable donations (they receive no government funding). As a non-profit/charitable organization, Sandy Pines experiences the usual challenges of funding, volunteer management, abeyant communities and continuously meeting their mandate on a shoestring. Creating awareness of the organization is only one-step towards the longevity of Sandy Pines. Awareness must be turned into action. Action can be measured through changes in behaviour, increased donations, or volunteer registrations. Utilizing social and digital media in a way that inspires action versus simple engagement isn't always intuitive for charities (Kanter, 2010).

Read More...

Get in Touch

Interested in our research? Want to book a presentation? Want to publish our findings?

Lindsey Fair
Principal Investigator / Professor
St. Lawrence College
School of Business
613-217-7249
lfair@sl.on.ca
Theme images by digi_guru. Powered by Blogger.