The gamification trend has been going strong in recent months, but until just recently we hadn’t seen it applied to recruiting. Sure enough, though, none other than hospitality giant Marriott International is now using a Facebook game to try to fill some 50,000 open jobs by the end of this year.
At My Marriott Hotel on Facebook, gamers begin by managing a virtual hotel restaurant kitchen, including buying equipment and ingredients on a budget, hiring and training employees, and serving guests. Much like in the wildly popular Farmville game, players earn points for happy [read full story]
PS -- best part of this story is that I heard about it on Twitter - hr tools gone socially viral :-)